GUM® ActiVital® Toothpaste

The GUM ActiVital range has been specially designed to protect your patients’ gums and teeth for life, and prevent problems before they occur. These products help combat the negative effects of factors such as stress, smoking, a poor diet, and hormonal fluctuations, which can all contribute towards gum disease and in turn lead to systemic illnesses. GUM ActiVital Toothpaste is an anti-plaque toothpaste with antibacterial protection. 

Product HIGHLIGHTS

  • Antioxidant action thanks to the coenzyme Q10 and natural extract of pomegranate
  • Long-lasting anti-plaque action thanks to an innovative ingredient that absorbs harmful bacteria
  • Gentle formula
  • Helps prevent cavities and strengthen enamel
  • Fresh peppermint flavor


Glycerin, Aqua, Isomalt, Hydrated Silica, Silica (And) Propyl Steardimonium Chloride, Hydroxyethylcellulose, Aroma, Lauryl Glucoside, Cocamidopropyl Betaine, PEG-40, Hydrogenated Castor Oil, Sodium Saccharin, Sodium Fluoride, Sodium Chloride, Sodium Benzoate, Bisabolol, Punica Granatum Fruit Extract, Ubiquinone, Zingiber Officinale Root Extract, Potassium Sorbate, CI 77492, CI 42053.


Anaerobic bacteria present in saliva and on tooth surfaces can be easily dispersed when brushing teeth. The cationic silica in the GUM ActiVital Toothpaste has the ability to attract and form complexes with the free lipopolysaccharide (LPS) and the LPS on the bacterial membrane, therefore facilitating their elimination. 



Cationic silica has similar effects on gram-positive and gram-negative bacteria, as both groups have a net negative surface charge.



The cationic silica in the GUM ActiVital Toothpaste enhances its antimicrobial action.
Its electrostatic properties (+/-) can interact with the bacteria and help prevent them fom re-adhering to the enamel to create a new biofilm. 



Cationic silica in the GUM ActiVital Toothpaste can interact with bacteria both via its hydrophobic (i.e. water-repelling) and electrostatic properties.



The GUM ActiVital Toothpaste's PlakClear technology leverages cationic silica to create an electrostatic and hydrophobic complex with oral microbes, thus helping to prevent their re-adherence to enamel.